Image IQ recently had the pleasure of photographing a stunning collection of framed prints for B&Q’s online store. This project presented a unique set of challenges, requiring careful lighting and composition to capture the intricate details and vibrant colours of each piece.
The collection featured a diverse range of framed prints, showcasing various styles and artistic expressions. Our goal was to create visually captivating images that effectively communicated the beauty and quality of each piece, inspiring customers to enhance their home décor.
To achieve this, we employed a variety of techniques, including:
- Controlled Lighting: We meticulously controlled the lighting environment, minimizing reflections and ensuring that the colours and details of each print were accurately represented.
- Creative Composition: We experimented with different angles and perspectives, capturing the unique character and personality of each print.
- Lifestyle Integration: We incorporated lifestyle elements into the shoot, such as stylish furniture and decorative accents, to showcase how the framed prints can enhance home décor.
The resulting images are a testament to the beauty and versatility of the framed print collection, effectively communicating their appeal to potential customers.
A Picture of Success:
This project was a rewarding experience for the Image IQ team. We were delighted to work with B&Q and contribute to the success of their online store by creating visually compelling product images.